The So'Niche Portfolio Properties | Luxury Homes in Thane
Senior-led luxury property advisory

Luxury homes,chosen with a founderbeside you.

Zero brokerage to you. Private viewings with a founding partner, across Thane and every market we cover.

01   Vetted first

We read the project before we recommend it.

Developer record, delivery history, price against the corridor, and what living there is really like. You hear it from us before you hear it from a brochure.

02   A founder at every viewing

Monish or Sonal walks you through it personally.

No junior staff, no group visits, no open houses. Private viewings by appointment.

03   Nothing to pay

Zero brokerage to you. The developer pays us.

You pay no brokerage, no consultation fee and no hidden charge.

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19+years in real estate
₹0brokerage paid by you
24hrreply from a founder
₹69Lhomes from, today

The corridors

Every corridor is a different brief.

Pick the one that fits how you want to live. We will tell you which homes there have passed our checks, and which have not.

Ghodbunder Road, to Ghodbunder village
Schematic of Thane. Not to scale, positions approximate.

    Atmosphere footage of Thane. It does not show a specific project.

    The portfolio

    Chosen with care, updated as the market moves.

    Every project here is checked by us before it is listed. Filter by area or budget, then ask for a private viewing of any of them.

    Area
    Budget

    Looking at a project that is not listed? We will check it for you. Ask on WhatsApp

    Found one you like? A founder will call you.

    Three details now. Budget and timeline can wait for the call. No brokerage to you, and we reply within 24 hours.

    Your details are used only to reach you and are never shared. We will confirm your enquiry on WhatsApp. Give budget and timeline first or message us on WhatsApp.

    The founders

    Two founders. One point of contact.

    Every enquiry is read by Monish or Sonal. No junior staff, no hand-offs.

    Monish Joshi

    Managing Director and Founder

    Every acquisition deserves flawless execution and absolute discretion.

    19+ years across real estate, BFSI and digital sales. At So'Niche, Monish runs the firm's strategy and personally handles every client, from the first market analysis and private viewings through negotiation and handover.

    Previously: J.P. Morgan Chase, ANAROCK, Magicbricks, Star Estate, Broker Network, NowFloats Technologies, Stream Global Services.

    Sonal Bachhav

    Co-Founder and Head of Marketing

    From the newsroom to the boardroom, the same editorial precision applies to every client touchpoint.

    A Master's in Communication and Journalism and 15+ years in media, including Times of India, Times Network and ISG Media. Sonal hosts real estate launches and events in Hindi, Marathi and English, and leads the firm's brand and client experience.

    Our vision

    To be the authority on premium residential real estate, connecting discerning buyers with the best-performing homes.

    Our mission

    To give every buyer end-to-end representation, built on foresight, discretion and a personal point of contact.

    How we work

    From first brief to final keys.

    We are not a listing service. We run your acquisition, and a founding partner stays on it from the first call until handover.

    01

    Strategic property advice

    A market read built around your budget, timeline and goals. We name the right project before you ask for it.

    02

    Private viewings and negotiation

    Viewings by appointment, led by a founding partner. We negotiate on your behalf and keep your details confidential.

    03

    Complete transaction management

    Legal paperwork, due diligence, payment milestones and handover, tracked until the keys are in your hand.

    For NRI buyers

    Buying in India from anywhere.

    Dubai, London, Singapore or Toronto. We act as your representative on the ground, so a different timezone never slows a decision.

    Video walkthroughs

    Personal tours of the home and the neighbourhood, at an hour that suits your clock.

    Checked projects only

    A founder reads every project we show, and its developer record, before it reaches you.

    Legal, loan and POA support

    Document checks, home loan coordination and Power of Attorney set-up, handled for you.

    Yield-first advice

    We look at rental yield and appreciation corridors first, and availability second.

    Local time right now. Pick a slot that works where you are.

    Chat on WhatsApp

    Explore Thane

    Thane, corridor by corridor.

    Each guide lists what is being built, dated price bands and who the corridor suits. Each project page carries its MahaRERA numbers.

    Questions

    What buyers ask first.

    Private enquiry

    Request a viewing.

    A founding partner reads every enquiry and replies within 24 hours. No junior staff, no automated replies.

    1. A founder reads your answers.Not a call centre, and no automated reply.
    2. You get a shortlist within 24 hours.Matched to your budget and timeline, with our view on each project.
    3. If one fits, we book a private viewing.At a time that suits you, led by Monish or Sonal.
    Office
    Thane West, Maharashtra
    MahaRERA
    Registered agent, No. A031182604681
    Viewings
    By private arrangement
    Email
    hello@sonicheproperties.com
    WhatsApp
    +91 90764 13335

    On a computer? Scan with your phone to message a founder on WhatsApp.

    Your details are held in confidence. We do not pass them to anyone without your say-so.

    Tell us what you are looking for.

    Every question below helps us send you the right shortlist, and keeps casual enquiries from crowding out serious buyers.

    Six questions. About 90 seconds.

    Your details reach the founders only. By sending this form you agree that we may confirm your enquiry on WhatsApp and call you about it.

    Request a viewingWhatsApp
    Chat on WhatsAppWhatsApp Lead Pipeline